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Events
Webinars and Speeches
| Speeches:
-
Susan
Aldrich:
Prospering
on the
Top 2008
Technology
Trends
NAED
- National
Association
of Electrical
Dealers
Saturday,
May 17, 2008
3:00 pm PST
San Francisco Marriott
There
are always waves
of new technologies,
but only some
of them have
the potential
to significantly
impact how you
and your customers
do business,
your competitive
advantage, and
your opportunities.
To prosper, you
first need to
know which technologies
are going to
have the greatest
impact. Then
you need to know
how to respond
and what steps
to take first.
This presentation
will identify
the top technology
trends that will
be important
to you and your
customers in
2008-2010. We’ll
look at each
technology in
terms of how
it will impact
your business.
Then we’ll
outline the practical
steps you can
take to seize
advantage from
these technology
trends.
Key Take-Aways:
- The technology
trends that will
prove critical
to the audience,
based on key business
issues of NAED
members
- How those
technologies will
address problems
common to electrical
suppliers and contractors
- How those
technologies offer
business opportunities
- What
actions you can
take to seize these
opportunities
Click
here to
register.
-
Susan
Aldrich:
Evaluating
the ROI
of Enterprise
Search
Enterprise
Search
Summit
Wednesday,
May
21,
2008
2:30 pm EST
Hilton New York
While
Web search tools
often provide
immediate tangible
return on investment – delivered
in the form of
customers finding
and buying products
and services,
for example – the
value of effective
internal search
can be difficult
to quantify.
Attend this session
to hear from
two leading thinkers,
Susan Aldrich
and Martin White,
about the ways
in which you
can evaluate
the value your
enterprise solution
brings to your
organization’s
bottom line.
(more
info)
Click
here to
register.
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PSGroup/FAST
Webinar Replay:
- Mastering the Principles of Customer Engagement
Held on
Wednesday, April
2, 2008
Engagement
is everything a
merchant does to
get and keep customer
attention. In a
recent survey,
some two-thirds
of consumers who
said they visited
an online store
intending to make
a purchase left
the site because
the retailer did
not provide enough
information upon
which to make a
decision. Most
don’t return
to that retailer,
if there are alternatives.
In the uncertain
economy of 2008,
customer engagement
may prove to be
the key to retail
success. This webcast
will discuss and
illustrate five
tried and true
principles and
approaches of customer
engagement, including
the foundational
role of search,
that can help you
produce a fresh,
engaging experience.
Join
Susan
E. Aldrich,
SVP of Patricia
Seybold Group
and leading authority
on ecommerce
search; and Robert
Carney,
Product Marketing,
FAST,
to learn how
to master customer
engagement.
Click here to view the Webinar.
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PSGroup/Mercado
Webinar Replay:
- 2008 – The
Year of Shopper Engagement
How
will you
connect
more people
with the
products
they need?
Held on Thursday, January
24th, 2008
The
experience
customers have
online has
vastly improved
in recent years,
but with more
and more online
businesses
competing for
the online
spend – and
an increasingly
savvy online
consumer – retailers
are realizing
there's still
much room for
improvement.
Join
eCommerce industry
expert Susan
Aldrich, Nathan
Decker of
Evogear, and Randi
Barshack of
Mercado Software,
for a discussion
of the customer
experience
shoppers need – and
how merchants
can deliver
it – in
2008.
This
link will take
you to Mercado’s
registration
page to view
the webinar:
http://www.mercado.com/webinar_archive/connecting_people_webinar_reg.html
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including webinars, web casts,
presentations, and keynote
speeches.
All
of our experienced speakers
have 15+ years of expertise
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Workshops
|
Roll up your sleeves with Patty Seybold and her team of experts
on your individual issues. Walk away with a validated game plan, a fresh
perspective, and a set of strategic planning and decision-making tools you can
immediately put into action. You will also reap the benefits of our most recent
research.
Unlike other conferences and seminars, where hundreds or
thousands of people listen to a presentation by "experts," and
vendors demonstrate their technology solutions, our consultative workshops are
designed to address the individual issues of a small number of attendees. In
order to provide the individual attention that each workshop attendee deserves,
registration to each workshop is limited.
Need more information? Please contact
Sales
at (617) 742-5200.
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